- The movie-going public won’t notice anything, except improvements to seating and the lobby, said Gary Moore, owner of Premiere Cos.
Rio Rancho – Legacy Church has acquired the Premiere Theater property, according to an announcement from the church.
The deal will enable the church to continue services on a permanent basis. Movies will still be shown, however.
The theater will rent back a portion of the facility to show movies, according to the statement.
The movies will be “front and center,” and the lobby will be upgraded, said Gary Moore, owner of the theater chain that owned Premiere.
The price was not disclosed.
The Rio Rancho theater at 1,000 Premiere Parkway was owned by Premiere Cos, based in Big Springs, Texas. Moore said residents will not notice any changes when they come to see the latest movies.
“Movies will still be front and center at the complex, and its primary function,” he said. “The church only uses the facility part-time as they always have for its services.”
In fact, he said, the chain Monday announced upgrades to the Rio Rancho theater to “luxurious recliner-seating.”
“The upgrades come on the heels of Premiere’s 12th anniversary serving the Rio Rancho area,” according to a statement from Premiere.
Premiere’s recliner seats feature wide spacious electric recliners with reserved seating. Each seat has its own private swivel table and USB charger. The cinema lobby is also being upgraded with automated ticketing kiosks and all-you-can eat/drink self-serve systems for drinks, popcorn and ICEEs.
New D-BOX motion-seats are also being installed in select auditoriums for an even more-thrilling 4-D experience.
Legacy, said Senior Pastor Steve Smothermon is “fully invested in Rio Rancho, and now our ownership position reflects that. Saved people serve people, and this new arrangement will allow us to do even more in the community going forward.”
Legacy, which has six locations around New Mexico, had been renting space in the theater the past few years with continued growth, Moore said.
Said Rio Rancho Campus Pastor Bryan Clampitt: “The community is strong, and we are poised for further growth and service to those in need.”
Services are held Sundays at 9 a.m. and 10:45. Wednesday nights 6:30 p.m.